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    The Basic Search Engine Optimization Guide for New Blogs

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    There are crucial ways that one must incorporate while setting up their blogs to achieve successful SEO. Factors such as choosing the right keywords, generating XML sitemap, forming suitable URL, considering SEO plugins and mobile responsiveness are important.

    The visibility of a blog depends upon the signals sent to a search engine by it. A few simple Search Engine Optimization techniques can boost a blog’s ranking on the Web. Individuals should have a basic concept about the simple SEO practices while creating a blog since these are essential in the competitive world of internet ventures.

    SEO for new blog
    Search engines like Google, Bing and Yahoo! drive majority of the web traffic to some blogs and new contents in comparison to social media sites depending on their features. However no matter how smart these search engines are, they are just roadways. An individual, while creating a blog needs to make sure that the search engines add the contents of the blog to their database which in turn increases the visibility of the blog. Search Engine Optimization enables this and gets a blog thousands of visitors.

    Search Engine Optimization techniques signal a search engine and helps it to determine if a site or a blog is relevant to the search query and depending upon the signals the site is ranked in search engine results pages or SERPs. The few usual signals which are taken into account by popular search engines are as follows.
    Contents – The search engine ranks a site or a blog according to the relevance of the content of that site with the search query. Such contents are generally associated with what a user is looking for. Contents are the actual materials of a web page, which offer the users with the information related to any particular site or subject that they are searching for.

    Links – Links are crucial to allow associations between the users and the website authorities, allowing the user search to be complete. A site linked to an authority website or a trusted and popular website is looked upon by Google and other search engines as trustworthy and hence the rank increases.

    RankBrain – RankBrain is the new algorithm used by the Google search engine which directs the artificial intelligence used by the search engine to dig in deep in to the internet and decide the ranks of a site. This algorithm is also based on the SEO provided by the different blogs and sites.

    Once the concept is clear about the type of job the SEO takes care of, an individual needs to look after the few basic Search Engine Optimization practices which should be kept in mind while creating a new blog. Here are five tricks to successful SEO that you need to implement while setting up your blog:

    1. Choose appropriate Keywords

    Writing the content of a blog is important but more important is choosing the right keywords for the contents that are relevant to the search queries of the targeted readers.

    Much research should be done in order to find out the keywords used by the customers so that the content stays relevant to the search query. Since keyword research is not an easy job, one can take help of tools to get it done perfectly.

    Selection of a keyword is tricky since it should be able to beat competition and at the same time should avoid being over specific as that would reduce the traffic.

    2. Generate an XML Sitemap

    XML sitemaps are the most important files for a blog as it contains the list of all URLs along with their metadata showing all the latest updates and the frequency of the updating process. This allows the search engine to crawl the site easily and index the content of the blog better.

    The idea is essentially to improve the presence of your blog on the search engine, for which the XML sitemaps work wonders, if rightly associated with the list of URLs.

    3. Form a proper permalink or URL

    This is a common point even for those who have no idea about the SEO techniques.
    Needless to say that an URL of a new blog or site with unnecessary characters is not ranked highly by search engines as it makes it hard for them to crawl the site. Such mistakes also prevent a site from being linked to an authority website.

    4. Consider SEO plugins

    New blogs will have it easier if the creator turns to SEO plugins offered by the platform in which the blog is situated. The plugins take care of the details that facilitate the SEO techniques like providing the Meta description, checking the SEO friendliness and the likes.

    5. Ensure Mobile Responsiveness

    Blogs which can be accessed from mobile phones as well always rank higher in the SERPs. A blog should have mobile responsiveness as this will automatically increase the visibility since studies show that smartphones are used as often as PCs in order to search contents and sites.

    The CSS theme is one of the major concerns in case of a mobile responsive blog since it might hinder the blogs from responding properly on mobile phones. Hence the codes used to make the theme of the site should also be kept in mind while making the blog SEO friendly.

    These are just the basic guidelines to setting up an SEO friendly new blog. However there are many more SEO practices which if taken into consideration will further improve the visibility of a website and blog.

    But as stated earlier, the world of SEO is a highly technical and complicated one and so an individual interested in creating a website should seek the help of a professional.

    Seeking a professional help does not mean being ignorant to the basic concept of SEO and that is exactly the void this information helps to fill.

    Tags : Search Engine optimization, SEO
    Categories : SEO
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    Create A Successful Blog In 5 Easy Steps! – Blogger’s Tips for 2016

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    Blogging is a great way of expressing yourself and unfolding information. Your knowledge expands, your language improves. Moreover, you can make some cash from it. Isn’t it great? There are already a numerous number of blogs over the internet. Some successful and some not!

    Create A Successful Blog In 5 Easy Steps

    If you are a beginner and wish to start out blogging but, don’t know where to start from, you can follow our 5 easy steps mentioned below. These aren’t any promotion strategies in fact core fundamental things to be paid attention at.

    5 simple steps for beginners:

    • Select a platform for your blog.
    • Select a Domain name and Hosting server.
    • Select the best plug-ins for your blog.
    • Choose your topic wisely.
    • Content does matter!

    #1 Select A Platform For Your Blog

    First of all you need to do is to pick a blogging platform for your blog. There are some free platforms being offered like WORDPRESS, TUMBLR, BLOGSPOT, etc. However these platforms have their own specific cons such as you won’t be the owner of your web blog and there would be a few limitations for posting videos or images or perhaps in installing some plug-ins in wordpress. In addition to the present cons your blog’s URL / Domain would not be yours! For example:, or and so on. So, if you can spare some amount and buy your own platform it would be merely great!

    #2 Select A Domain Name And Hosting Server

    You cannot begin a web blog without a domain name. So, the second thing you need to do, is to “SELECT THE DOMAIN NAME”. It’s simply the URL of your blog for example- There are varied domains offered like- .com, .in, .net, .org, .info, .biz, etc. Purchasing a domain doesn’t costs much, usually about Rs.500 INR to Rs.1000 INR. Now to hold your blog you need a hosting server. “WEB HOSTING SERVER” is nothing but a space you get on rent for storing your blog or its data. Some of the best hosting servers are- InMotion Hosting, arvixe, bluehost, HostGator, etc. For more information on best hosting servers you can visit

    #3 Select The Best Plug-in For Your Blog

    Installing plug-ins is a very important part of your blog. When users read your blog articles they may even wish to share them over the social networks such as facebook, twitter,etc. In that case you need to provide them with sharing options. You can do this by installing plug-ins in your blog. Installing the plug-ins won’t take much time and even after installation it would be just one click away to be shared on social networks for a user on your blog. If you are using a wordpress platform, then you can feel lucky as there are a number of plug-ins available. You can go through the features of each one of them and choose wisely.

    #4 Choose Your Topic Wisely

    When you have firmly decided about starting a blog, the foremost vital thing you need to be sure of is your “TOPIC”. Don’t pick any random topics because in beginning you may be able to write the content but later on you would find it boring and won’t get much content to write about. Also keep your blog in one direction only- which implies do not keep two to three topics in your blog. If you wish to write about different topics then make different blogs for it. For example: including fashion themes, traveling, cooking, gadgets all the topics into one single blog would make it look more like a website and not a blog. So keep your thoughts straight and choose a single topic for a single web blog wisely.

    #5 Content Does Matter!

    If you think by following the above tips you will make a blog successful, then you are wrong! You might get good response in the beginning but later on your audience may decrease. After you have selected your content you need to post quality of content and that too periodically. Include bullet points, sub headings, numbers, statistics, line breaks, bold fonts, images,etc. in your content as users would be able to easily scan your content. Also use “CATCHY HEADLINES”. Please keep in mind that “Quality Matters”. Here if you don’t have a large number of visitors then don’t lose hope. You will get it gradually. Your high quality of content would drag them to your blog.

    Tags : web design company, website development india
    Categories : Web Design India, Web Development India