Today, the majority of businesses are turning to e-stores for selling their services and products online. Businesses that keep themselves with the emerging eCommerce industry must have come across the term Magento (or known as ‘Adobe Commerce’).
Being a top eCommerce platform in the market, Magento has developed as the most robust platform.
And you will be amazed to know that there are around 267000 Magento 1 & 2 stores available online, and the count will keep increasing in the upcoming years.
Both large and small businesses utilize it to power their e-stores. It is keep growing with the latest trends and features. By employing a prestigious Magento development company to implement the right trends, any business can unlock doors to drive potential consumers.
So, keep reading to check out some upcoming Magento development trends you should focus on in 2023.
8 Top Magento Development Trends that You Must Implement
A strong online presence is paramount to growing in the target market. So, do not just hire dedicated Magento developer but also learn which Magento development trend will work in your favour.
Here is the list of trends that you must count on during Magento development:
- Magento PWAs
Did you know, the PWA site can generate more revenue by 20% and reduce the checkout abandonment rate by 95%?
Recently, Adobe Commerce released Magento PWA studio.
This is one of the best Magento web development trends to implement in 2023 because progressive apps are here to stay.
According to the stats, around 1,003 live sites are adopting Magento PWA studio. Thus, online businesses are integrating Magento PWA to maximize their sales, and PWAs are best to accomplish the desired outcomes.
Rather than investing in various applications for iOS and Android as an online seller, you can use PWAs to provide an exceptional online experience.
- AI Chatbots
It refers to the utilization of AI chatbots. This trend has observed excellent growth in recent years.
Integrating this Magento development trend allows consumers to inquire about services and products, make purchases, and get instant support. It facilitates your website visitors to talk with businesses through live chat, voice assistants, or messaging applications.
With machine learning (ML) and natural language processing (NLP) technologies, a chatbot can comprehend and respond to consumer questions in a human-like manner.
- Smart Voice Search Features
Did you know, there are around 27% of the global population utilizes voice search on their mobile phones?
It will be the ideal Magento development trend in 2023 that will allow businesses to grow better as well as take their business to great heights.
There has been a change in customer behaviour in a couple of years; customers choose voice search over typing; thus, voice search-driven purchases are the latest norm.
Furthermore, you can take over your competitors with a reliable Adobe Commerce store with voice search-enabled capabilities.
- Omnichannel Selling
Omnichannel can be defined as the user engagement approach in which a company provides access to its products to consumers on every platform, channel, and device. The objective of omnichannel shopping is to offer a smooth shopping experience to consumers, regardless of the channel they prefer.
Magento is developed to support omnichannel shopping. It has a couple of features that allow retailers to give outstanding shopping experiences across various channels such as social media platforms, online sites, and brick-and-mortar stores.
Some important features that make Magento powerful in omnichannel shopping involve order management, inventory management, customer accounts, personalization, and others.
- Live Video Streaming
Presenting your product with images is the oldest approach! But, videos presenting your product’s features and specifications are an eCommerce website development trend.
Because of its popularity, it has also turned into a trailblazing Magento development trend that is now implemented by many businesses as they hire dedicated Magento developer.
By following this Magento trend, you can include a live video in your online store and bring more user attention as well as engagement. Effective user interaction through live video streaming provides real-time opportunities to users.
- Push Notifications
By integrating this amazing trend, businesses can keep their customers updated about the new services, products, and announcements they want to offer.
Push notifications are basically short messages or “important alerts” that are sent to the users on their devices even when they are not online.
Push notifications have the ability to capture the user’s attention. They can notify about any event. Most businesses consider this as a powerful tool as it helps them to reach diverse users and allows them to send information in real time.
You can hire a Magento development company to integrate push notifications into your eCommerce web solution responsibly and perfectly.
- AI & VR
Use various AI extensions to help users in developing a few outstanding features. AI & VR are the best Magento development trends this year that will rule the industry for the long term.
AI & VR has a bright future and they are wonderfully shaping technology frequently. They come up with product suggestions based on customer behaviour to improve conversions and are revolutionizing how customers make a purchase.
- Mobile-friendly Websites
When it comes to user experience, it matters more on mobile devices than on desktops. Mobile commerce results in over 80% of sales and can increase in the upcoming years.
Magento development company ensures your site should be engaging and simple to use in its mobile version which makes customers stay on your site for a long time. Magento web development offers several features that allow you to develop sites and apps standardized for mobile devices.
Magento has an amazing future as an eCommerce platform because of the exceptional capabilities it provides. It may keep offering better performance and the latest trends as it is continuously improving when it comes to outstanding features.
We hope this article has been interesting and allows you to understand various upcoming Magento development trends. All the above-mentioned trends can assist you to increase your brand value among competitors.
Hiring a reliable Magento development company is actually important to lead in the market because professional Magento developers perfectly implement such trends into your e-store. Connect with our expert Magento developer today, share your requirement, and get the ideal solution that would help your business stand out in the online world.